WooCommerce abandoned cart emails that bring interested shoppers back
An abandoned cart in WooCommerce does not have to be a lost sale. Thenia automatically reminds shoppers about products left in their carts and follows up on products they browsed, using relevant, personalized emails without requiring you to build recovery flows.
Two ways to bring shoppers back
A cart abandonment and a browsing session are different signals.
- Abandoned cart. Remind shoppers about items they added but did not purchase.
- Browse abandonment. Reintroduce products they viewed without adding to cart.
A reminder and a second chance
A single missed message does not end the opportunity.
- First cart email. Show the products left behind and invite shoppers back.
- Follow-up email. Remind shoppers who still have not completed their order.
Relevant products, not a mass blast
Thenia starts with what each shopper actually showed interest in.
- Products they viewed. Turn browsing interest into a relevant reminder.
- Personalized suggestions. Adapt recommendations to the customer.
- Suitable and available. Avoid out-of-stock products and incorrect sizes.
Make it easy to return and finish shopping
A clear reminder helps shoppers pick up where they left off.
- Recognizable products. Show what caught their attention.
- A direct path back. Invite them to complete their purchase.
No manual recovery sequences
Enable the automation and let Thenia handle the follow-up.
- No audience lists to build. Avoid manually segmenting shoppers.
- Your choice of incentives. Control whether coupons are enabled.
Results from the first 30 days
See what Thenia AI recorded during its first 30 days at a real online store with 17,081 orders placed through its own website.
- Direct sales Orders placed within 7 days of clicking a Thenia email, or using a Thenia coupon. These are the only sales subject to commission.
- €4,808
- Indirect sales Orders placed within 5 days of receiving an email, without clicking it. Tracked in your results, never charged.
- €1,153
- Total attributed sales The combined value of direct and indirect sales recorded by Thenia.
- €5,961
- in direct and indirect sales per 100 emails sent
- €44
- customers who made another purchase after receiving an email
- 94
These are actual, fixed figures recorded in the Thenia application during its first 30 days of operation. Each order is counted only once. Marketplace orders and internal orders are excluded.
Frequently asked questions about cart & browse abandonment for WooCommerce
What is an abandoned cart email in WooCommerce?
An automated email reminding shoppers about products they added to their cart without completing the purchase.
What is browse abandonment?
Browse abandonment happens when a shopper views products but does not add them to the cart. Cart abandonment means products were added to the cart.
Does Thenia send a second cart reminder?
Yes. The automation includes a follow-up for shoppers who have not completed their purchase.
Are discount coupons required?
No. You can enable a coupon if you choose.
How do I connect Thenia to WooCommerce?
Create an account, install the Thenia for WooCommerce WordPress plugin and connect your store. You can review a free analysis before activation. Customer-facing emails are currently sent in Greek.
How much does Thenia cost?
There is no subscription or monthly fee. Thenia charges a commission only on direct sales attributed to its emails. Indirect sales are reported in Analytics but are never charged.
Give abandoned carts another chance
Create your Thenia account, install the Thenia for WooCommerce plugin, and connect your store. Explore your free analysis before choosing which automations to activate.
No subscription or monthly fee. Thenia earns a commission only on direct sales attributed to its emails.